YT Family
Oisin O’Callaghan | Pre-Season Check-In
2024/05/03
Last year, the YT MOB was released back into the wild lands of Enduro and Downhill racing. With a bunch of new riders, fresh gear, and a new setup, the YT MOB made their presence known. Hailing from Limerick, Ireland, Oisin O'Callaghan has been a part of the YT Family…
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YT Family
Along for the Ride | Erik Fedko
2024/03/12
The journey to the top is a feat for no mere mortal. A lifestyle of grit and determination requires a resilient mental fortitude to overcome challenges and setbacks in pursuing excellence. Journey alongside slopestyle master Erik Fedko as he launches into the 2023 season. Through "Along for the Ride", we…
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YT Family
YT Women Spotlight | Women’s Week
2024/03/08
YT Industries is nothing without its family. Behind the scenes, we have a stellar workforce, the backbone of our brand, who are dedicated to delivering the Good Times year after year. To commemorate International Women's Day this week, we're celebrating a selection of inspiring YT women. Franzi Stich Senior Softgoods…
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YT Family
No Place Like Home | Vali Höll
2024/03/08
Valentina Höll is a woman who needs no introduction. She's the 2023 Elite Women's World Champ and World Cup overall DH winner, and that's just the tip of the monumental iceberg of Vali's racing career. If you've been living under the infamous Mont-Sainte-Anne rock slab and are entirely unaware of…
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YT Family
Trip Down Memory Lane | Vali Höll Video Round-Up
2024/03/07
The UCI Elite Women's DH Champ, Vali Höll and YT Industries have a long history. What better way to commemorate that relationship than with a trip down memory lane? Kick back and enjoy some of the video projects, bike builds, and riding edits from the years. https://youtu.be/wR5ta3qdBFQ?si=EhnBHoejMb-4Evd2 Vali Höll -…
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YT Family
YT MOBGIRLS in Action | Video Round-up
2024/03/07
The YT #MOBGIRLS are here to rewrite the game. Standing firmly at the forefront of freeride, race, and trail-riding progression, these are the athletes shaping the face of MTB. For them, there's no holding back as they help to shape and elevate the sport, one ride at a time. What…
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YT Family
The Future of Women’s Freeride
2024/03/05
YT Industries is a brand firmly rooted within freeride mountain biking. From its first-ever bike launch, the DIRTLOVE, to its long-reigning history with events such as Red Bull Rampage, it has always sought to push limits. And while the landscape of bike technology has advanced over the years, the level…
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YT Family
Meet the Class of ’24 | YT MOBGIRLS
2024/03/04
To commemorate International Women's Day on Friday, we're celebrating with a whole week of rad stories and killer content from the talent of the YT MOBGIRLS. Nothing short of iconic, the YT Women are here to crash the party. Talent. Skill. Personality – they've got it all. For these riders,…
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YT Family
At Home with Dylan Stark | YT Cribs
2024/02/20
Dylan Stark and YT Industries have been together through thick and thin over the last 5 years. So, it was about time Dylan invited us to his So-Cal crib for a tour. Hands down the wildest Red Bull Rampage Rookie to ever hit the Utah desert arena, Dylan Stark is…
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